Video is the future of communication.
Whilst traditional media will be here for some time to come, increasingly broadcasters and publishers are turning to online platforms to attract new audiences and add value to their product.
It is no longer sufficient to provide written copy and a still photograph if you want to get your story heard: in the digital age you need to add video to your media mix.
Websites are content hungry and hard-pressed online editors are keen to consider professionally produced video news releases (VNR) as part of their news gathering operation.
At Orchid Communications we have the skilled personnel and latest professional equipment necessary to add this vital element to your communications strategy.
To find out more about how you get ahead of your competitors, either as part of a PR retainer or on a project basis, please contact any of our team.
Video Briefing Note
In this section of our website, you can view video clips from our clients and, if you are a media partner, obtain these clips for your own use free of charge. The library will be building over the coming months so do bookmark this page for great updates from Jersey businesses.
The clips are shot primarily in interview format for on and offline media use and are used as part of our media rich press release service. For more information on this exclusive service from Orchid Communications, do give us a call on (0)1534 888992 or email us.
Published: 14 May 2010
We value our membership of the PRCA highly and it was good to meet Director General Francis Ingham and his membership, events and education teams earlier this week. Whilst there, we took the opportunity to interview Francis to hear his views on the value of PR in a downturn, and also how he feels evaluation of PR is likely to develop as more emphasis is placed on showing return on investment.
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