Media Training 3

 

Briefing Executives

 

This course equips personnel with the ability to brief senior executives who have been requested to give a media interview:

 

 

  • Media overview;
  • Handling pressure from Journalists;
  • How to control the agenda;
  • Top tips for your spokespeople;
  • Prioritising media interviews;
  • Being present at media interviews;
  • Measuring success.

 

Target Audience
Marketing & HR staff who will not be called upon to give an interview themselves but who may be required to brief senior spokespeople.

 

Duration of Course
Full day

 

Maximum Number of Delegates per Course
Six

 

Cost per Delegate
£300.00

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